What is the name of your company?
What exactly does your company do?
Building Nurses offers tools, resources, and support to empower and support new nurses in their transition from nursing student to confident nurse. I’m currently blogging, I have a growing resource page up, and I am offering one-on-one mentorship sessions. In the future, I will launch a membership including a new nurse community forum, monthly webinars, and online courses.
Why did you start this company?
I don’t know anyone that has had a particularly smooth transition from nursing student to confident nurse. I’m hoping to help ease this transition for many new nurses. On a personal level, I want to be able to replace my fulltime day job with this venture. Financial freedom and freedom of time are two of my major motivating factors.
What was the process like? Help us understand what it is like for a nurse to start their own business
It hadn’t occurred to me until this last March that, as a nurse, I had the potential to launch my own company and be successful forging my own way and doing what I love. I spent March through June devouring any entrepreneurial information I could find and learning about business and marketing. I feel like I only scratched the surface in that amount of time. I put my current website together in June and launched on July 6th. I have been continuously updating the content, adding content, and making cosmetic changes as I learn how. It has taken much longer than I thought. I do not have a technological background, and learning to create a website has been one of the most challenging and time-consuming parts for me.
What has the hardest thing been in starting your business?
Staying focused has been hard. As nurses, we are programmed to multitask and juggle numerous projects at once. It turns out that this can be very inefficient in the entrepreneurial world. Picking one project at a time, setting goals and deadlines, and completing each project to the fullest of your ability is the best way to create high quality content and products. Also juggling a full time job, my personal life, and this business has been challenging. Having a calendar and scheduling a set time to complete tasks for my business has been essential.
What has been the most rewarding thing about starting your business?
Being able to offer new nurses support I wish I had in transitioning into nursing is very rewarding. The biggest thing I miss from working in the hospital is training student nurses and nurse residents.
What would you say are the five most important resources for a nurse who wants to start their own business?
I have found these resources to be very helpful for building an online business and learning about business and marketing in general:
- Eventual Millionaire podcast (Jaime Tardy)
- Smart Passive Income podcast (Patt Flynn)
- Social media for networking and seeing what is trending in nursing
- A personal support system
Do you have any unfortunate stories that you could share with us to prepare and warn us of the possible pitfalls of being a self-employed nurse?
Building a business takes time. You can’t go in expecting people to throw money at you as soon as you launch your product. It takes a huge amount of work and time to build a brand from nothing and to figure out what your audience wants and is willing to pay for. Don’t get discouraged. Keep trucking along. Make one change at a time; when you make that one tweak that makes all the difference in your business taking off, you know exactly what you did and how to run with it.
About Noelle Beauregard, RN
Noelle Beauregard has been a nurse for almost 5 years and currently works in an outpatient GI research office. She created Building Nurses to help nursing students optimize their learning in nursing school, to help them become competent, caring, and efficient nurses as soon as possible out of nursing school, to empower and encourage them, and to prevent them from experiencing nurse burnout. She earned her BSN from Kennesaw State University. She has an amazing husband, a one and a half year old son, and one more on the way!